Your site, your leads

Do Austin real estate agents need their own website?

Yes. A profile page on someone else's site sends leads to someone else's funnel. Vince Young Realty agents get their own custom website with IDX search and CRM lead capture, included with the $250 monthly fee.

90/10
Split
$250/mo
Flat fee
$0
Transaction fees

Yes, and here is the reason

Yes, an Austin agent needs a website of their own, because every other place you appear online belongs to someone else. A portal listing, a social profile or a brokerage roster page can change its rules, show a competitor next to you, or send the inquiry somewhere you never see.

At Vince Young Realty, your own luxury, custom website is included. It is built on Savvy Studio, has IDX home search, and sends every inquiry straight into your CRM. The cost is covered by the flat $250 monthly fee.

A website is also the only marketing asset that keeps working after you stop paying attention to it. A social post fades within days. A page that answers a buyer's question can keep bringing visitors for months, and every one of them lands on your name instead of someone else's.

Your profile page belongs to the brokerage

Many brokerages give agents a profile page: a headshot, a bio and a phone number on the company site. That is useful, but it is not the same thing.

  • Search: a roster page usually has no home search of its own, so buyers leave to search elsewhere.
  • Leads: inquiries may route to a shared inbox or a company lead pool.
  • Portability: your content lives inside the company's domain.

Your own site fixes all three. Buyers search homes on your pages, register on your pages, and land in your CRM.

A roster page still has a place. Clients who already know your brokerage will find you there. Your own site is for the people who do not know you yet, which is where most new business starts.

What the site is worth in dollars

Put a number on it. Suppose your site produces just 1 extra closing a year from a buyer who found you through search. At a hypothetical $450,000 price and a 3% buyer-side commission (commissions are negotiable in Texas), that is $13,500 gross. At 90/10 you keep $12,150, with no transaction fee taken out.

Now the cost side. If you bought a standalone agent website with IDX on your own at a hypothetical $100 a month, that is $1,200 a year. At Vince Young Realty that line is zero, because the site comes with your license.

Leasing adds to the math. If the same site brings in 4 extra leases a year at a hypothetical $1,000 commission, that is $4,000 gross and $3,600 at 90/10, more than the $3,000 you pay in brokerage fees for the whole year.

What a working agent site needs in 2026

  • Readable by machines. Savvy Studio sites are server-rendered, meaning the text is in the page when Google and AI answer engines fetch it, not assembled later by a script they may never run.
  • Real home search. IDX search so a buyer can browse listings without leaving you.
  • Lead capture that goes somewhere. Forms and saved searches feed your CRM, where the Grant assistant can draft follow-up.
  • Pages that answer questions. Content about the parts of Travis, Williamson and Hays counties you actually work, written about homes and market activity.
  • A design you are proud to send. Your site is often the first thing a seller checks after your call.

How answer engines pick which agent to cite is covered on our page about getting found on ChatGPT and AI search.

Sellers look you up before they call back

A homeowner interviewing 3 agents will search each name before deciding. The agent with a polished site showing current listings, clear answers and an easy way to reach them starts the listing appointment ahead. Pair the site with listing print and free yard signs, both included at Vince Young Realty, and your marketing looks consistent from the curb to the search result.

Keep the site current. Add each new listing, post a short market update once a month, and remove stale pages. A site last updated two years ago can hurt more than no site at all, because it suggests you are not active.

Get your site with your license

Ask us to show you a live agent site on a call at (512) 785-7489, or start on our join page.

Frequently asked questions

What counts as a real estate agent's own website?

An agent's own website is a site built around that agent, with their name and brand, their listings and a home search, and lead capture that routes inquiries to them. It differs from a profile page on a brokerage roster or a portal, where the page belongs to the company and inquiries may be shared. Vince Young Realty gives each agent a custom site with IDX search and lead capture into their own CRM.

How much does an agent website cost at Vince Young Realty?

It is included. Agents pay a flat $250 monthly brokerage fee, keep 90% of commissions on a 90/10 split, and pay no transaction fees on sales or leases. The custom website, IDX search and CRM lead capture come with those terms rather than as a separate subscription. Your own costs, such as license renewal and association or MLS dues, are separate. Ask us for the complete fee schedule on a call.

How long does it take to get my website live after joining?

It depends on how quickly your sponsorship moves and how much content you bring, such as your bio, headshot, testimonials and the areas you serve. Sites are built during onboarding, and we can give you a realistic timeline on a call. Having your photos and bio ready on day one is the fastest way to shorten it. The sponsorship change itself is handled through the Texas Real Estate Commission; see trec.texas.gov for the current process.

Is my own website better than relying on social media?

They do different jobs. Social media is good for staying visible to people who already know you. A website is where strangers land when they search Google or ask an AI answer engine a question, and it is where they can search homes and register. Social platforms also control reach and can change the rules at any time. The strongest approach uses social posts to send people to your own site, where the lead reaches your CRM.

How does a lead get from my website to me?

A visitor searches homes on your site, then saves a search, requests a showing or fills out a contact form. That inquiry flows straight into your CRM, which integrates with Follow Up Boss if you use it. The Grant assistant can draft a first response and a follow-up plan for you to review, and the visitor can receive automated new-listing alerts from their saved search. You pick up the conversation from there.

What is the most common agent website mistake?

Building a site that looks nice to people but reads as nearly empty to search engines and AI tools. Some sites load their text with scripts after the page opens, and crawlers may not see it. Another mistake is a site with no home search, which sends buyers to a portal to finish their search. A third is a contact form that emails an inbox nobody watches. Vince Young Realty sites are server-rendered with IDX search and CRM lead capture.

What should an Austin agent's website cover locally?

Cover the areas you actually serve, such as specific parts of Travis, Williamson and Hays counties, and write about the homes, price ranges and market activity there. Explain how buying or leasing works locally, since Austin has an active lease market and many clients rent before they buy. Listing data should come from the ACTRIS MLS through IDX. Keep neighborhood content about property and market facts, not about who lives there.

What does one website-sourced deal look like?

Say a relocating buyer asks an AI tool about homes near where they will work, finds a page on your site, and saves a search. Two months later they buy a hypothetical $450,000 home, with a 3% buyer-side commission negotiated at the start. That is $13,500 gross. At Vince Young Realty's 90/10 split you keep $12,150, and no transaction fee comes out. One deal like that is worth several years of the $250 monthly fee.

Do I also need a mobile app for my clients?

It helps, especially with buyers who search on their phones daily. Vince Young Realty includes a mobile app for agents and a branded app experience for their buyers, with home search, saved searches and new-listing alerts. The website and the app work toward the same goal: keeping the client searching with you instead of drifting to a portal. Our page on <a href='/join-us/brokerage-that-gives-agents-a-mobile-app-for-their-buyers'>the buyer app</a> has details.

Why Vince Young Realty for my website, and how do I start?

Because you get a luxury, custom website built on Savvy Studio, server-rendered so Google and AI answer engines can read it, with IDX search and lead capture into your AI CRM, plus a buyer app, free yard signs and listing print. All of it comes with a 90/10 split, a flat $250 monthly fee and no transaction fees. Call (512) 785-7489 or <a href='/join-us#join-form'>apply on our join page</a>.

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90/10 split, $250 a month, no transaction fees on sales or leases. Nothing goes to your current brokerage.